A not yet true story of how Lean helped one startup
Tucked within the walls of an inconspicuous building off of Liberty Heights Avenue in Baltimore lives a true gem of Maryland’s entrepreneurship community. Conscious Venture Lab runs an accelerator program here for purpose-driven startups who epitomize the principles of conscious capitalism.
It was here that I had the pleasure of reconnecting with my former coworkers, Josh Massey and Gabe Bustos, to learn about their company, Ortus Academy. Ortus teaches money management and financial intelligence to 5th-12th grade students with a proprietary and hands-on money game they call NumisMatters.
In the days that followed my conversation with Gabe and Josh, I couldn’t help but wonder what I would do if I were in their shoes. I imagined what it might look like if Lean principles were used to address the challenges that Ortus now faces. What the story could be if I sat down with Josh and Gabe in a year to do a follow up interview.
What follows is the not yet true story that they shared with me one year from today.
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